Liberty Post is a digital business development, marketing and sales service provider to the food and beverage industry.
Our focus is on creating digitally rich customer experiences that support new business models (direct B2B2C) and unique value propositions for producers focused on building strong, loyal customer ecosystems. Tackling product counterfeiting through transparent credentialing is at the core of this initiative.
Track Trace & Trade.
Combine three key capabilities into a single, low-cost marker, unique to each product:
Liberty Post Offers You Product Verification & Consumer Engagement.
The world’s first blockchain verifiable and consumer engagement experience
Secure by design, unique to every individual item, and built for consumer engagement. Liberty Post transforms your products into connected products enabling consumers to authenticate and engage at point of purchase and beyond. We offer a ‘Gateway to Credentialled Experiences’ for products, documents, assets, NFTs and platforms, and yes it can be white-labelled. Our state-of-the-art technology utilises conventional digital printing technology and requires no special inks or labels, making it a cost effective model for production, allowing your consumers to scan, verify and engage with your product and brand using any mobile device, unlocking your unique brand story, rewards, competitions and more. Liberty Post was developed in collaboration with Australia’s leading technologists at Queensland University of Technology and the Future Food Systems CRC.
Enter New Growth Markets _____ Market access is increasingly demanding digitalisation of records, with more supply chain transparency than ever before. Create Value, Growth & Retention _____ Liberty Post tackles counterfeiting risks, delivers product authenticity to consumers and value retention to producers.
Link Certification & Traceability _____ Our multi-award winning blockchain platform enables producers to easily and quickly record data about their products and processes.
Consumer _____ Digital engagement through product branding, social media and online platforms.
Producer _____ Creating increased brand value by utilising readily available data. Regulator _____ Easily share data with regulators direct from liberty post platform.